Commercial transparency

Affiliate disclosure

Plain-English information about when Automotive Help UK may receive commission and how commercial links are separated from independent guidance.

Last reviewed: 14 August 2026

What is an affiliate link?

An affiliate link contains tracking that can identify when a visitor goes to another business from this website. If that visitor completes a qualifying purchase or enquiry, Automotive Help UK may receive a commission. The visitor should not pay more because the link is an affiliate link.

How affiliate links are labelled

Affiliate links will be marked clearly near the link with wording such as “Affiliate link”, “Ad” or “Automotive Help UK may receive commission”. A general disclosure elsewhere on the site will not be used to hide the commercial nature of a specific recommendation.

Current position

The initial buyer-tool pages may link to third-party businesses without affiliate tracking while programme applications are pending. Those links are labelled as not currently being affiliate links. This page and the relevant labels will be updated before monetised tracking links are activated.

How recommendations are handled

  • Free official services are shown first when they answer the question.
  • Paid services are not described as necessary when a free service provides the same information.
  • Product limitations, compatibility and important conditions remain visible.
  • Commission does not override safety instructions or official manufacturer information.
  • A commercial relationship does not guarantee that a product is suitable for every visitor.

Financial and insurance products

Car finance, insurance and related products can be regulated. The website does not provide personalised financial advice. Any future commercial promotion in these areas will only be added through an appropriate compliant arrangement and will identify the relevant provider and status.

Questions

Email Automotive.help.uk@gmail.com with questions about a commercial link or relationship.